Tana Mongeau’s Net Worth, Biography & Stats. Net Worth: Est. $4 Million
Tana Mongeau is a social media personality and a rapper with YouTube being her biggest platform. She’s best known for her series of “Storytime” videos. Tana’s fame also comes from her music career, modeling work, her merchandise brand “Mongeau Outfits” and MTV show “Tana Turns 21”.
Tana Mongeau illustrated biography
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1. Introduction
Tana Mongeau is primarily known for YouTube, with her channel having over five million subscribers. She’s known for her candid and sometimes outrageous personality, which often comes across in her intros and online presence.
Tana Mongeau’s typical introduction often includes her name followed by a humorous or dramatic description of herself, such as “I’m Tana Mongeau, the queen of controversy and chaos!” or “Hey guys, it’s Tana Mongeau, your favorite internet wild child!”.
Others know her through music videos as she has produced various rap music videos over the years like “Hefner and W”.
Tana’s modeling work and her merchandise brand “Mongeau Outfits” also influence her fame and net worth.
Furthermore, she gained popularity from her MTV show called “MTV No Filter: Tana Turns 21”.
Understanding Tana Mongeau’s net worth shows her journey from a regular teenager to a multimillionaire internet celebrity.
She developed herself as a social media celebrity and amassed a net worth of over $4 million from not only developing her YouTube channel to a massive following but also indulging herself in other creative forms of earning an income.
This article aims to provide a comprehensive overview of Tana Mongeau’s life, career, and financial success.
2. Tana Mongeau’s Childhood and Early Career
Tana Marie Mongeau was born on June 24, 1998, in Las Vegas, Nevada. Coming from a middle-class family, Tana had an early interest in telling stories and entertaining.
Her childhood wasn’t very problem-free, and she often speaks about her struggle with her family dynamics and personal identity.
At the age of sixteen, Tana found self-expression on YouTube. First, she posted stories of her personal life, then comic skits, before later doing controversial topics that attracted huge attention due to their brutally honest nature and their somewhat provocativeness.
Tana Mongeau’s first video to hit one million views was “KICKED OUT OF WALMART,” which she uploaded on January 24, 2017, where she shares her experience getting kicked out of a Walmart store, quickly went viral, significantly boosting her popularity on YouTube.
3. Tana Mongeau’s Rise to Fame and Major Achievements
Tana had her first big break on YouTube with a video entitled “KICKED OUT OF WALMART” in which she mentions that she was under investigation by the FBI because someone hacked into her email and sent bomb threats.
Her ability to court controversy has led to her continued success on YouTube. These videos include great documentation of personal life, relationship drama, and experiences one had during the infamous rise to stardom.
On her main channel, Tana has uploaded almost four hundred videos, all of which have garnered between a hundred thousand to a million views.
On the secondary channel, Cancelled with Tana Mongeau, Tana has uploaded over a hundred videos and garnered over a million views for each one.
Her riveting storytime video about an atrocious nail salon technician, ‘NAIL LADY ROBBED ME OF $1000: STORYTIME’ gained over 4 million views on YouTube, and creepy stalker ‘MY CREEPY STALKER STORY’ gained more than 4.5 million views.
One major event in her career was the infamous “TanaCon” event, which happened in 2018. Though a catastrophe on its merit, it underlined how serious her influence was and changed the dispute in the power balance intrinsic to modern digital content creation culture.
The TanaCon was her convention and was said to be a disaster, frequently compared to Fyre Fest, with attendees yelling for refunds. Tana Mongeau issued refunds and released a three-part documentary video about the event.
Tana Mongeau has collaborated with other famous YouTubers and social media influencers, further increasing her audience and sealing her status as a digital celebrity.
In 2017, she released her debut single “Hefner” which featured actress “Bella Thorne”. She collaborated with Lil Phag and Dr. Woke on a song called “Deadahh” in December of the same year.
In 2018, she released her second and third singles “W” and “F**k Up” in March and August respectively. She was also a featured artist on two songs on the 2018 album “God Hates Lil Phag”: “Clout 9” and “Four Loko”.
In 2019, Tana released her fourth music video “Facetime”.
Furthermore, Tana has also made an appearance on the television series “Maury”. She appeared on four episodes of “Shane and Friends,” and in 2017, she starred in the murder mystery show “Escape the Night.”
In 2019, the same year that her aforementioned MTV reality series premiered, she also starred in the YouTube series “No Filter”. The first episode of the show has over eight million views on MTV’s channel.
However, MTV confirmed to Insider that a third season of “No Filter” was not planned.
In 2017, she was arrested for underage drinking at the Coachella Valley Music and Arts Festival. She decided to profit from the event by selling t-shirts bearing the image of her mugshot, generating $40,000 in revenue in two days.
One of the biggest product launches Mongeau has done to date is the announcement of her perfume “TANA by Tana”.
She promoted her perfume by making a commercial showcasing her several personalities on her YouTube channel, garnering over 2 million views and her fans managed to sell out the $48 fragrance in 78 minutes.
Tana Mongeau has received many awards and nominations. In 2018, she was nominated for “Creator of the Year” at the Streamy Awards and for “The Best Comedian” at the Shorty Awards.
In 2019, she won the “Creator of the Year” award at the Streamy Awards.
Tana was nominated for “Choice Female Web Star” at the 2019 Teen Choice Awards, for “Best Influencer” at the 2019 MTV Video Music Awards, and for the “Social Star Award” at the 2020 iHeartRadio Music Awards.
The fact that she has been able to stay relevant within the online environment—constantly changing—may be one of the things explaining her continual popularity and influence.
4. Tana Mongeau’s Net Worth
With nearly seven years on the internet, Tana has amassed a whopping 5.43 million subscribers on YouTube, 5.7 million followers on Instagram, an impressive 8.3 million on TikTok, and 2.5 million on X (formerly Twitter).
Social media statistics indicate that Tana Mongeau reportedly earns $417 to $6.7K per month for her main channel.
For her second channel “Cancelled with Tana Mongeau”, she reportedly earns $1.6K to $25.8K.
A considerable amount of her earnings are attributed to the foundation of loyal followers she built on YouTube.
Furthermore, her net worth has been increased beyond measure by the diversification of streams of money flowing in from YouTube ad revenues, sponsored content, brand partnerships, merchandise sales, and paid appearances.
In 2021, she partnered up with Unruly Agency and Tara Electra to start Tana’s Angels Agency, which has contributed greatly to her income.
She has launched Dizzy Wine, an alcoholic drink brand, where an eight-pack of ‘Dizzy’ wine is sold at $51.99, selling out just four hours after its launch in January.
She has teamed up with clothing brands Fanjoy and White Fox to launch her clothing collection. She also owns a production company, Tana Mongeau LLC.
On Instagram, Mongeau posts advertisements from high-paying brands such as Fashion Nova, Loungewear, and Doses of Roses as well as Mexico Experiences and 7QSpa.
She mentions in an Instagram caption of earned ‘six figures’ from a single Fashion Nova advertisement.
In regards to Only Fans, Tana became one of the site’s top earners, making over $10 million for the site as of yet.
Moreover, the presence of Mongeau’s music in various streaming apps like Spotify has only bolstered her income.
Tana also invested in Lil Phag’s debut single, “Superficial,” funding its music video.
Even without AdSense checks, brand partnerships with MTV, T-Mobile, SeatGeek, etc.. have earned Tana much revenue.
Tana also spends out on real estate, luxury purchases, and investments.
In 2019, she bought a mansion previously owned by David Dobrik in Los Angeles worth $3 million.
She has a penchant for purchasing high-end sports cars, including a Lamborghini Huracan and a Porsche 718 Cayman.
All of this has significantly bolstered Tana Mongeau’s income.
5. Tana Mongeau’s Personal Life of Tana Mongeau
From 2017 to 2019, Tana was in a relationship with Bella Thorne.
Later in 2019, she began dating Jake Paul, and in June, she announced their engagement. Toward the end of July, the couple wed at Las Vegas’s Graffiti Mansion.
Tana admitted that the ceremony was not official and after briefly changing her social media display name to “Tana Paul,” she changed them back to “Tana Mongeau”.
6. Conclusion
With this in regard, the overall impact Tana Mongeau has had on digital entertainment goes way beyond controversy alone. The way she used social media as a means for self-expression and as a platform for entrepreneurship changed the old ideology of celebrityhood; she came out as a powerhouse of digital influence.
The more she traverses the woes and wonders of public scrutiny, the greater her testament is to the power of authenticity and resilience in an industry often described by fleeting trends and audiences. Her story is one of digital platforms wielding transformative power over narratives and influencing cultural discourses.
References
https://www.celebritynetworth.com/richest-celebrities/richest-rappers/tana-mongeau-net-worth
https://www.hotnewhiphop.com/701227-tana-mongeau-net-worth