20 Best Influencer Agencies in New York City
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Influencer marketing is one of the new social media marketing strategies individuals and organizations use to promote their products and services to a global audience.
These influencers are popular figures on social media channels with a huge following for a specific talent. They create partnerships with different brands to spread the right message and influence the public to buy their products and services.
New York City is one of the best places to find talented influencers and influencer marketing companies that help businesses drive brand messages to their target audience.
These agencies have a reputation for boosting brand awareness through creative content and building good relationships with the public by letting influencers in the industry drive sales and website traffic through promotions.
You can find a list of the best influencer agencies in New York City that can help boost your company's value by saving time in marketing your products and services to a global audience.
An Influencer Marketing Agency specializes in creating and managing marketing campaigns that leverage social media influencers to promote brands, products, or services. These agencies connect businesses with influencers who have significant followings on platforms like Instagram, YouTube, TikTok, and others, helping to drive brand awareness, engagement, and sales through authentic and targeted content. They handle all aspects of influencer marketing, from strategy development and influencer selection to campaign execution and performance analysis.
An Influencer Marketing Agency provides a comprehensive range of services to help brands leverage the power of social media influencers. Here’s what they typically do:
1. Strategy Development
- Campaign Planning: Develop tailored influencer marketing strategies based on the brand’s goals, target audience, and budget.
- Market Research: Conduct research to understand the brand’s industry, competitors, and target audience behavior on social media.
2. Influencer Identification and Outreach
- Influencer Research: Identify influencers whose audience aligns with the brand’s target demographic.
- Outreach: Contact influencers to gauge interest and negotiate terms for collaboration.
3. Contract Negotiation
- Terms and Conditions: Draft and negotiate contracts that outline deliverables, timelines, and compensation.
- Compliance: Ensure all agreements comply with advertising standards and regulations.
4. Campaign Management
- Content Creation: Collaborate with influencers to create engaging and authentic content that resonates with their audience.
- Scheduling: Plan and schedule posts to maximize reach and engagement.
5. Content Review and Approval
- Quality Control: Review content to ensure it aligns with the brand’s message and complies with guidelines.
- Feedback: Provide constructive feedback to influencers to refine the content if necessary.
6. Performance Tracking and Analytics
- Metrics Monitoring: Track key performance indicators (KPIs) such as engagement, reach, impressions, and conversions.
- Reporting: Provide detailed reports on campaign performance, including insights and recommendations for improvement.
7. Optimization
- Continuous Improvement: Analyze performance data to identify areas for improvement and optimize future campaigns.
- A/B Testing: Test different approaches to find the most effective strategies for engagement and conversions.
8. Relationship Management
- Long-Term Partnerships: Build and maintain relationships with influencers for ongoing collaborations.
- Community Building: Foster a community of brand advocates among influencers and their followers.
9. Compliance and Best Practices
- Ad Disclosure: Ensure influencers properly disclose paid partnerships in compliance with FTC guidelines.
- Ethical Standards: Promote ethical practices in influencer marketing to maintain trust and authenticity.
10. Crisis Management
- Issue Resolution: Handle any issues or controversies that arise during a campaign promptly and effectively.
- Public Relations: Manage the brand’s reputation and mitigate any negative impact from influencer-related issues.
By offering these services, an Influencer Marketing Agency helps brands effectively harness the influence of social media personalities to reach their target audience, drive engagement, and achieve marketing objectives.
Influencer Agency vs. Social Media Agency
Influencer Agencies specialize in leveraging social media influencers to promote brands, products, or services through authentic and targeted content.
Social Media Agencies provide a broader range of services, including overall social media strategy, content creation, paid social advertising, and community management across various social media platforms.
| Services | Influencer Agencies | Social Media Agencies |
|---|---|---|
| Influencer Identification | ✔ | |
| Influencer Outreach and Negotiation | ✔ | |
| Content Collaboration | ✔ | ✔ |
| Campaign Management | ✔ | ✔ |
| Performance Tracking and Analytics | ✔ | ✔ |
| Paid Social Advertising | ✔ | |
| Organic Social Media Management | ✔ | |
| Social Media Strategy Development | ✔ | |
| Community Management | ✔ | |
| Social Media Content Creation | ✔ | |
| Platform-Specific Campaigns | ✔ |
Key Differences
- Focus of Services:
- Influencer Agencies: Focus on finding, engaging, and managing relationships with social media influencers to create content that promotes brands.
- Social Media Agencies: Provide a wide range of services, including social media strategy, content creation, paid advertising, and community management.
- Campaign Execution:
- Influencer Agencies: Specialize in influencer-led campaigns where influencers create and share content on their platforms.
- Social Media Agencies: Execute campaigns across various social media platforms, using both organic posts and paid advertisements.
- Content Creation:
- Influencer Agencies: Collaborate with influencers to create content that resonates with their followers.
- Social Media Agencies: Create content specifically for the brand’s social media channels, including posts, stories, videos, and more.
- Audience Reach:
- Influencer Agencies: Leverage the influencer’s existing audience to promote products or services.
- Social Media Agencies: Build and engage the brand’s own social media audience through consistent content and interaction.
- Paid Advertising:
- Influencer Agencies: May manage paid collaborations with influencers but typically do not handle broader paid social media advertising.
- Social Media Agencies: Manage paid social media campaigns across platforms like Facebook, Instagram, Twitter, LinkedIn, and more.
- Strategy Development:
- Influencer Agencies: Develop strategies centered around influencer partnerships and campaigns.
- Social Media Agencies: Develop comprehensive social media strategies that include content planning, audience engagement, and advertising.
In summary, while both types of agencies operate within the social media landscape, Influencer Agencies specialize in leveraging influencer relationships to drive brand awareness and engagement, whereas Social Media Agencies offer a wider range of services aimed at managing a brand’s overall social media presence.
If you’re considering investing in influencer marketing for your business, understanding the costs involved is crucial. Influencer marketing can be highly effective but also a significant investment. Here’s a breakdown of the costs associated with influencer marketing agencies and the factors influencing these costs.
Types of Influencers and Their Costs
Different types of influencers come with varying costs:
- Nano-Influencers: 1,000 to 10,000 followers, charging £10 to £100 per post.
- Micro-Influencers: 10,000 to 50,000 followers, charging £100 to £500 per post.
- Mid-Tier Influencers: 50,000 to 500,000 followers, charging £500 to £5,000 per post.
- Macro-Influencers: 500,000 to 1 million followers, charging £5,000 to £50,000 per post.
- Mega-Influencers: Over 1 million followers, charging £50,000 to £500,000 per post.
Pricing Models
Flat Rate Pricing
- Pros: Easy to budget for, straightforward.
- Cons: May not include all services, potential for extra charges.
Commission-Based Pricing
- Pros: Agency motivated to ensure campaign success, aligns interests.
- Cons: Higher overall cost, need to ensure fair rates.
Performance-Based Pricing
- Pros: Only pay for results, ensures accountability.
- Cons: Difficult to set fair metrics, may result in higher costs if successful.
Costs by Social Media Platform
- Instagram: £250 to £5,000 per post for micro to macro-influencers.
- YouTube: £500 to £5,000 per video.
Additional Expenses
Content Creation and Usage Rights
- Agencies may charge extra for creating content and the rights to use it beyond the campaign.
Travel and Accommodation
- If the campaign involves travel, these costs will be additional and need to be budgeted for.
Factors Influencing Costs
Several factors influence the cost of hiring an influencer marketing agency:
- Experience and Engagement: More experienced and highly engaged influencers cost more.
- Platform and Content Type: Different platforms and content types have varying costs.
- Campaign Scope and Exclusivity: Larger campaigns and exclusivity agreements increase costs.
- Location and Industry: Influencer location and industry can also impact pricing.
Measuring ROI and Impact
To ensure you’re getting value for your investment, measure:
- Engagement and Reach Metrics: Likes, comments, shares, impressions, and reach.
- Conversion and Sales Tracking: Click-through rates, website traffic, and sales.
Using tools like Google Analytics and Facebook Pixel can help track these metrics and determine your campaign’s success.
Choosing the Right Agency
Consider the following when choosing an influencer marketing agency:
- Agency Expertise and Track Record: Look for agencies with a proven track record and relevant industry experience.
- Alignment with Brand Values: Ensure the agency understands and aligns with your brand values.
- Pricing Structure: Choose a pricing structure that fits your budget and campaign goals.
Negotiating with Agencies
Understanding Rate Sheets
- Review the agency’s rate sheet to understand the pricing structure and avoid hidden fees.
Leveraging Industry Knowledge
- Use your knowledge of industry averages to negotiate better rates.
By considering these factors and understanding the different pricing models, you can make an informed decision and choose the best influencer marketing agency for your needs.
Hiring an influencer marketing agency can be a game-changer for your brand. Here’s why:
Expertise and Experience
Influencer marketing agencies come with a wealth of expertise and experience. They understand the nuances of the industry, from selecting the right influencers to crafting compelling campaigns. This knowledge can save you time and money, ensuring your campaigns are effective from the get-go.
Access to a Network of Influencers
Agencies have established relationships with a wide network of influencers. This means they can quickly match your brand with the right influencers who align with your values and target audience. Trying to build these relationships on your own can be time-consuming and challenging.
Streamlined Campaign Management
Managing an influencer campaign involves a lot of moving parts – from negotiation and contracts to content creation and performance tracking. An agency handles all these aspects, allowing you to focus on your core business activities. They ensure that everything runs smoothly and efficiently.
Creative Strategy and Content Creation
Influencer marketing agencies often provide creative strategy and content creation services. They can help develop campaign ideas, create engaging content, and ensure that it resonates with your target audience. Their creative expertise can elevate the quality of your campaigns.
Performance Tracking and Reporting
One of the biggest advantages of working with an agency is their ability to track and report on campaign performance. They use advanced tools and analytics to measure engagement, reach, and ROI. This data-driven approach helps you understand what’s working and where improvements can be made.
Cost-Effective Solutions
While hiring an influencer marketing agency involves an upfront cost, it can be more cost-effective in the long run. Agencies have the skills and resources to optimize your campaigns, ensuring you get the best possible return on investment. They can also negotiate better rates with influencers, saving you money.
Staying Up-to-Date with Trends
The digital marketing landscape is constantly evolving. Agencies stay up-to-date with the latest trends, tools, and best practices in influencer marketing. They can adapt your strategies to ensure your brand remains relevant and competitive.
Focus on Your Brand’s Growth
By outsourcing your influencer marketing to an agency, you can focus on other important aspects of your business. Whether it's product development, customer service, or overall brand strategy, you’ll have more time to dedicate to activities that drive growth.
In summary, hiring an influencer marketing agency brings expertise, efficiency, and effectiveness to your marketing efforts. They can help you navigate the complexities of influencer marketing, ensuring your campaigns are successful and deliver tangible results.
Selecting the right influencer marketing agency is crucial for the success of your campaigns. Follow these step-by-step instructions to make an informed decision:
- Identify Your Goals: Determine what you want to achieve with influencer marketing. Are you looking to increase brand awareness, drive sales, or engage with a new audience?
- Set Your Budget: Establish a budget for your influencer marketing efforts. This will help narrow down agencies that fit within your financial constraints.
- Research Agencies: Look for agencies with a strong track record in influencer marketing. Use online directories, industry reviews, and recommendations to compile a list of potential agencies.
- Check Their Expertise: Ensure the agency has experience in your industry and understands your target audience. Check case studies and past campaigns they have executed.
- Evaluate Their Network: Assess the agency’s network of influencers. Make sure they have connections with influencers who align with your brand values and can reach your target demographic.
- Review Their Services: Understand the range of services offered by the agency. Do they provide end-to-end solutions, including strategy, influencer selection, content creation, and campaign management?
- Assess Their Communication: Effective communication is key. Choose an agency that is responsive, transparent, and willing to keep you informed throughout the campaign.
- Check Their Reputation: Look for reviews and testimonials from previous clients. A reputable agency should have positive feedback and a proven track record of successful campaigns.
- Request Case Studies: Ask for detailed case studies of past campaigns. This will give you insights into their approach, creativity, and ability to deliver results.
- Meet the Team: Schedule meetings with the agency team. Understand who will be managing your account and their level of expertise.
- Discuss Metrics and Reporting: Ensure the agency has robust tracking and reporting mechanisms. They should be able to provide regular updates on campaign performance and ROI.
- Understand Their Pricing Model: Clarify the agency’s pricing structure. Understand whether they charge a flat fee, commission-based fee, or performance-based fee.
- Negotiate Terms: Don’t hesitate to negotiate the terms of your contract. Ensure that the agreement covers all aspects of the campaign, including deliverables, timelines, and payment terms.
- Seek Customization: Choose an agency willing to tailor their services to meet your specific needs. A one-size-fits-all approach may not be effective for your unique goals.
- Look for a Long-Term Partner: Consider the potential for a long-term partnership. An agency that understands your brand and builds a strong relationship can deliver more effective campaigns over time.
- Check Legal and Compliance: Ensure the agency complies with legal and ethical standards. This includes adhering to advertising regulations and ensuring transparency in influencer partnerships.
- Get a Trial Run: If possible, start with a small campaign to test the agency’s capabilities. Evaluate their performance before committing to a long-term contract.
- Assess Their Creativity: Review the agency’s previous work for creativity and innovation. Unique and engaging content is crucial for successful influencer marketing.
- Consider Their Tools and Technology: Check if the agency uses advanced tools and technology for influencer identification, campaign management, and performance tracking.
- Finalize the Contract: Once you’re satisfied with the agency’s capabilities, finalize the contract. Ensure all terms are clearly defined and agreed upon by both parties.
By following these steps, you can choose the best influencer marketing agency to meet your brand’s needs and drive successful campaigns.
Relevant Background
- Do you have experience working in our industry?
- It’s important to know if the agency has successfully handled campaigns within your industry to ensure they understand your market and audience.
- Can you provide case studies or examples of similar campaigns?
- Requesting case studies helps you gauge the agency’s expertise and success in running campaigns similar to what you’re envisioning.
Company Services and Processes
- What services do you offer in influencer marketing?
- Understand the full scope of services, from strategy development and influencer selection to content creation and campaign management.
- How do you identify and select influencers?
- Knowing their process for influencer selection ensures they use a thorough and data-driven approach to find the best fit for your brand.
- What platforms do you specialize in?
- Ensure the agency is experienced with the social media platforms where you want to run your campaigns, such as Instagram, YouTube, or TikTok.
- How do you measure campaign success and ROI?
- It’s crucial to know the metrics and KPIs they track to measure the effectiveness of your campaigns.
- What tools and technologies do you use for campaign management and reporting?
- Advanced tools can enhance the efficiency and transparency of the campaign process.
The Project
- What is your approach to developing a campaign strategy for our brand?
- Understand their strategic planning process to ensure it aligns with your goals and expectations.
- Who will be working on our account, and what are their roles?
- Knowing the team members and their expertise helps build confidence in their ability to manage your campaign effectively.
- How do you handle content creation and approval processes?
- Clarify how they manage content development and obtain approvals to ensure the content aligns with your brand’s voice and message.
- What is your process for monitoring and engaging with influencers during the campaign?
- Continuous engagement and monitoring are crucial for maintaining campaign momentum and addressing any issues promptly.
- How do you manage influencer relationships and contracts?
- Understanding their approach to influencer agreements and relationship management ensures compliance and smooth collaboration.
Budget and Pricing
- What are your pricing models, and what do they include?
- Be clear on whether they use flat fees, commission-based pricing, or performance-based models, and what services are covered in each.
- Are there any additional costs we should be aware of?
- Inquire about potential extra charges for things like content creation, travel, or additional campaign elements.
- Do you offer any flexible pricing options or packages?
- Knowing their flexibility can help you tailor the services to fit your budget and campaign needs.
Campaign Execution and Follow-Up
- How often will we receive updates and reports on campaign performance?
- Regular updates are essential for tracking progress and making informed decisions throughout the campaign.
- What happens if the campaign does not meet our expectations?
- Understand their policies and procedures for handling underperformance or issues during the campaign.
- Can you provide references or testimonials from previous clients?
- Speaking to past clients can give you insights into the agency’s reliability, effectiveness, and client service.
By asking these key questions, you can ensure that you select an influencer marketing agency that aligns with your goals, budget, and expectations, leading to a successful and effective campaign.
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Our Rating Guidelines
Ranked: The Best Influencer Agencies In New York City
We've shortlisted the best ones for you and made it easy to only contact AAA or AA-rated agencies.
However, before you decide to go with anyone I recommend 2 things:
Either use our agency finder above. Use our expertise and let us help you find the ideal agency for you, from our worldwide contact database.
Or, if you are sure you'd like a local agency, set up meetings with the highly-rated agencies on this list, and test them for clear expectations from you/clear customer qualifications, clear onboarding process, clear long-term focused objectives, and clear communication.
And most important, don't fall for short-term hacks some poor quality agencies try to sell you on.
Look for long-term strategy, protecting your brand and clear timelines.
1. The Influencer Marketing Factory
Founded Year: 2018
Website: theinfluencermarketingfactory.com
Reputation Score: AA
About the Agency: The Influencer Marketing Factory is a top influencer agency in New York City, providing the best influencer marketing campaigns for large and small businesses to attract a global audience.
The company specializes in creating authentic influencer campaigns on TikTok, Instagram, and YouTube and analyzing the performance to optimize it for the right influence.
Their influencer services include key performance indicators analysis, target audience analysis, influencer identification, contracting influencers, content creation, and tracking results.
Case Studies: Pending submission
2. inBeat
Founded Year: 2019
Website: inbeat.agency
Reputation Score: AA
About the Agency: inBeat is a renowned influencer agency in New York City providing end-to-end influencer campaign management services, including influencer selection, content creation, and distribution, for promoting your products and services to the right audience.
They can choose the right influencers for businesses in different industries, including fashion, beauty, lifestyle, travel, health, and wellness.
Case Studies: Pending submission
3. Social Sensei
Founded Year: 2018
Website: socialsensei.co
Reputation Score: AA
About the Agency: Social Sensei is a prominent influencer agency in New York City, taking your business to the next level through their exceptional influencer marketing services.
It includes content creation, social media strategies, influencer outreach, engagement campaigns, sales optimization, and community management.
The company offers Instagram influencer marketing to target and motivate your audience to buy your products and services.
Case Studies: Pending submission
4. Nu Media
Founded Year: 1986
Website: nu.marketing
Reputation Score: AA
About the Agency: Nu Media is a premier influencer agency in New York City that develops strategic influencer relations for promoting the production services of businesses in different industries.
The company excels at establishing strong influencer relationships through contract management and delivering the best results through analysis and tracking with measurable reports.
Case Studies: Pending submission
5. Socialfly
Founded Year: 2011
Website: socialflyny.com
Reputation Score: AA
About the Agency: Socialfly is an esteemed influencer agency in New York City that develops the best strategic partnerships with influences of all sizes to create high-quality content for businesses to attract potential customers.
They have a full range of influencers in different verticals and develop customizable campaigns in real time to optimize them for a positive return on investment. The company offers paid partnerships, white listing to drive traffic and sales, product seeding, and influencer events.
Case Studies: Pending submission
6. Runway Influence
Founded Year: 2017
Website: runwayinfluence.com
Reputation Score: AA
About the Agency: Runway Influence is a dependable influencer agency in New York City that connects companies with the best influencers in their field to develop content strategies and influencer campaigns for promoting their products and services to increase sales and revenue.
The company has the ability to increase brand visibility through skilled influencer marketing experts who identify the best influences through the latest innovative techniques.
Case Studies: Pending submission
7. Swarm Digital
Founded Year: 2019
Website: swarmdigital.io
Reputation Score: AA
About the Agency: Swarm Digital is a reliable influencer agency in New York City, developing and managing different influencer marketing campaigns for companies to create the best impressions on their potential customers.
They develop good content using content creators and popularize the products and brand on different platforms, such as YouTube, Instagram, and Facebook.
Case Studies: Pending submission
8. Eventige
Founded Year: 2008
Website: eventige.com
Reputation Score: AA
About the Agency: Eventige is a reputed influencer agency in New York City that boosts your influencer marketing relationships by optimizing campaigns to attract potential customers.
The company has a database of different high-quality influencers on Facebook, Instagram, TikTok, YouTube, and Twitter.
They customize the campaigns according to the target audience's demographics and interests to promote your products and services and deliver the right message at the right time.
Case Studies: Pending submission
9. Amra & Elma
Founded Year: 2013
Website: amraandelma.com
Reputation Score: AA
About the Agency: Amra & Elma is a popular influencer agency in New York City that designs influencer marketing campaigns according to your target audience to promote your products and services with the best influencers in your industry.
They have a list of the top influencers in different industries and build good relationships with companies through their influencer programs.
They identify brand-relevant influencers and develop influencer campaigns for maximum growth by analyzing the performance and generating reports.
Case Studies: Pending submission
10. AMP3 PR
Founded Year: 2004
Website: amp3pr.com
Reputation Score: AA
About the Agency: AMP3 PR is a professional influencer agency in New York City that handles influencer campaign management, creates the best strategies for promoting your products, and amplifies your brand awareness among the right target audience.
The company excels in pitch development, influencer list creation, influencer outreach, celebrity outreach, ambassador campaigns, gifting, influencer publicity, analysis, and monitoring.
Case Studies: Pending submission
11. Spherical
Founded Year: 2011
Website: spherical.co
Reputation Score: AA
About the Agency: Spherical is an engaging influencer agency in New York City that develops creative influencer campaigns with relevant and engaging content to attract potential customers to your business.
The company specializes in organic content development, community management, paid social campaigns, and influencer activations to increase website traffic and conversion rates.
Case Studies: Pending submission
12. Amsive
Founded Year: 1980
Website: amsive.com
Reputation Score: AA
About the Agency: Amsive is an experienced influencer agency in New York City, encouraging the top influencers in your industry to tell authentic stories to attract potential customers to your business.
They develop customized content influencer programs with personalization to amplify your brand identity and encourage customers to buy your products and services.
Their team of professionals has in-depth knowledge of choosing the right influencers to create good relationships with your company and analyze the performance to optimize the campaign for maximum results.
Case Studies: Pending submission
13. Relevance International
Founded Year: 2012
Website: relevanceinternational.com
Reputation Score: AA
About the Agency: Relevance International is a top-notch influencer agency in New York City that establishes strong partnerships between influencers and businesses by generating high-quality campaigns for promoting their products and services.
They develop long-standing relationships by promoting products and services through their top influencers. The company offers an influencer package that includes social media and influencer relationship management services at cost-effective prices.
Case Studies: Pending submission
14. Lounge Lizard
Founded Year: 1998
Website: loungelizard.com
Reputation Score: AA
About the Agency: Lounge Lizard is a vibrant influencer agency in New York City that communicates effectively with the target audience by establishing effective influencer marketing strategies that give the best audience engagement results.
The company has a solid database of influencers on YouTube, Facebook, Instagram, and Twitter for effectively promoting your brand message to a large audience.
Case Studies: Pending submission
15. Goat Agency
Founded Year: 2015
Website: https://goatagency.com
Reputation Score: AA
About the Agency: Goat Agency is an interesting influencer agency in New York City that helps brands drive awareness, engagement, and conversions through their data-driven influencer campaigns.
The company uses influencers on popular social media platforms such as Instagram, TikTok, YouTube, and Facebook to promote your products and services to the right audience.
They have a team of marketing professionals who can optimize the campaigns according to your brand audience and effectively measure their performance to reach your business objectives.
Case Studies: Pending submission
16. Digital Growth Factor
Founded Year: 2022
Website: digitalgrowthfactor.com
Reputation Score: AA
About the Agency: Digital Growth Factor is an innovative influencer agency in New York City, building relationships with audiences through the key influencers in your industry and promoting your products and services by conveying the right message.
They have a great database of digital influencers on different social media platforms and use the best strategies for building trust among potential customers.
The company can analyze the performance of the campaigns with unique online content and report on a timely basis to achieve your brand objectives.
Case Studies: Pending submission
17. 5W PR
Founded Year: 2003
Website: 5wpr.com
Reputation Score: AA
About the Agency: 5W PR is a creative influencer agency in New York City that creates outstanding relationships with influencers in different industries, including lifestyle, entertainment, sports, and business, to promote your products and services to the right audience.
The company has the ability to create micro-influencer campaigns and YouTube influencer campaigns to attract the right audience and maximize brand awareness.
They have a team of influencer marketing experts who analyze the entire campaign, create meaningful content, and build tracking and analytics for generating successful results.
Case Studies: Pending submission
18. AOK Marketing
Founded Year: 2008
Website: aokmarketing.com
Reputation Score: AA
About the Agency: AOK Marketing is a credible influencer agency in New York City that boosts your sales and revenue with the right influencer marketing.
They have awesome influencers who can take care of the promotion of your products and services to a global audience with innovative content and brand messages.
The company helps you identify the best influencers for promoting your brand and increasing awareness among the right customers.
Case Studies: Pending submission
19. Open Influence
Founded Year: 2011
Website: openinfluence.com
Reputation Score: AA
About the Agency: Open Influence is a stylish influencer agency in New York City with a strong reputation for building engagement with the largest branch all over the world.
They have the best team of marketing professionals who create influencer marketing campaigns to take your brand to the next level and create strong awareness among the right customers.
Case Studies: Pending submission
20. The Influence Agency
Founded Year: 2017
Website: theinfluenceagency.com
Reputation Score: AA
About the Agency: The Influence Agency is a unique influencer agency in New York City that connects brands with the right social media influencers to advertise their products and services and increase customer engagement.
The company has a compelling campaign management service with a database of the top social media personalities on different platforms such as Instagram, Twitter, Facebook, and YouTube.
They increase growth and brand exposure by creating engaging content to reach the right audience in different industries.
Case Studies: Pending submission
Conclusion
Influencer agencies have gained a lot of popularity in recent years as they deliver influencer marketing campaigns for startups and established businesses to create good relationships with their target audience and influence them to buy their products and services.
Suppose you have an online business in New York City. In that case, it is important to work with an influencer agency to increase brand awareness, sales, and profits through engaging content and delivering the right message.
Frequently Asked Questions
What is an influencer?
An influencer is a celebrity or a popular person on social media platforms such as Facebook, Twitter, YouTube, and Instagram. These individuals have gathered a huge fan following for their specific talent and are easily recognizable by the public.
They have a separate identity and authority to influence people through their speech, actions, and talents.
Most of the influencer agencies will have a database of the top influencers in a specific industry and create connections with brands to improve customer engagement and revenue by promoting products and services.
Why do you need an influencer company?
Hiring a good influencer company can help boost customer loyalty to your brand and the sales of your products and services to generate revenue.
These agencies have a list of the best influencers in different fields, and they identify them to build good connections by engaging with your customers.
Most agencies develop effective campaigns through impactful content, influencing the audience to buy your products and services through optimized strategies.
What does an influencer agency do?
An influencer agency has the ability to build new relationships with the brand and their potential customers by promoting their products and services on different digital and social media platforms.
These agencies have experienced influencer marketing professionals who create innovative and effective campaigns to boost the conversion rate and generate qualified leads for companies.
How do I choose an influencer agency?
When choosing a good influencer marketing agency for your business, it is important to check the experience of the company by understanding their team of experts who create different strategies according to your business niche.
Check the different collaborations with the previous clients and their strategies for promoting the products and services. Make sure they have a transparent pricing system and consider the budget with a consultation.
What are the benefits of working with an influencer agency?
Influencer agencies offer a variety of services that can help increase brand awareness and qualified leads for small and large businesses.
They have a large database of influencers on several digital and social media platforms, including Facebook, YouTube, Instagram, and Twitter.
They connect companies with the right influencers to promote their products and services and reach the target audience effectively. The company also conducts different events and negotiates with influencers for product partnerships.