Kajabi Pricing: How Does It Compare?

Navigating the world of online course platforms can be daunting, especially when it comes to understanding costs.

Whether you're an educator, entrepreneur, or content creator, knowing the ins and outs of Kajabi's pricing structure is crucial to making an informed decision.

Join us as we unravel the details, ensuring you get the best bang for your buck.

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What is Kajabi?

Kajabi is a premier online course platform designed for educators, entrepreneurs, and content creators. It's more than just a space for courses; Kajabi encompasses advanced automations, robust marketing tools, and seamless digital product management.

With standout features such as unlimited landing pages, affiliate programs, and a user-friendly mobile app, Kajabi ensures a holistic approach to online business.

For those new or curious about its offerings, Kajabi provides a 14-day free trial, allowing a hands-on experience of its transformative capabilities.

Whether you're just starting out or scaling up, Kajabi is the go-to platform for monetizing knowledge effectively.

Overview of Kajabi Pricing Plans

Kajabi presents a structured pricing approach tailored to cater to businesses at different stages.

From those just starting out to seasoned professionals looking to scale, there's a plan for everyone.

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They offer the “Basic” plan for beginners, the “Growth” plan which is their most popular, and the “Pro” plan for those seeking advanced features.

Dive deeper as we unpack the specifics of each plan, ensuring you find the perfect fit for your business needs.

Basic Plan

The Basic Plan by Kajabi is a beacon for those stepping into the digital domain, aiming to set their business in motion.

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Tailored for educators launching their maiden online course or entrepreneurs introducing a digital product, this plan provides a robust foundation to commence your online journey.

Let's delve deeper into the intricacies of this plan, ensuring you grasp its full potential.

Features & Limitation

At $149 per month, the Basic Plan is brimming with features tailored to the essentials of an online business. Here's a comprehensive breakdown:

  • Products: With the capacity to host up to 3 products, Kajabi ensures seamless management, be it online courses, coaching programs, or other forms of digital content. This feature is pivotal for those looking to test the waters with a limited product range before expanding.
  • Funnels: Equipped with 3 funnels, you can meticulously craft a customer journey that ensures optimal conversion. From the initial lead capture to the final sale, these funnels are your arsenal to optimize your online course business.
  • Unlimited Landing Pages: An indispensable tool for any online venture, the provision for unlimited landing pages means you can craft as many targeted pages as required. This not only enhances your online presence but also aids in specific marketing campaigns.
  • Unlimited Marketing Emails: In the age of digital communication, email marketing is paramount. With the liberty to send unlimited marketing emails, you can consistently engage your 10,000 contacts, ensuring they remain informed and primed for conversion.
  • Active Customers: Catering to up to 1,000 active customers, this plan ensures you have ample room to grow your community without the immediate need to upgrade.
  • Website: A dedicated website is your digital storefront. This feature ensures you have a professional platform to showcase your offerings, be it courses, digital products, or coaching sessions.
  • Admin Users: With provision for 1 admin user, this plan is a perfect fit for solo entrepreneurs or individual educators.

However, it's essential to understand the plan's limitations. While the Basic Plan is comprehensive, certain advanced features like affiliate programs and advanced automations are exclusive to the higher-tier plans.

Cost & Transaction Fees

At $149 per month, the Basic Plan offers unparalleled value, especially for those at the inception of their digital journey.

A standout feature is the 0% transaction fee. This ensures that your earnings from digital products or online courses are untouched, maximizing your profit.

Kajabi's commitment to fostering budding entrepreneurs is evident here. However, it's crucial to factor in the additional applicable taxes.

14-Day Free Trial

For those new to Kajabi or those wishing to experience its offerings without a commitment, the platform generously offers a 14-day free trial for the Basic Plan.

This trial is a golden opportunity to navigate the platform, acquainting oneself with its features and capabilities.

Such a trial period can be instrumental, allowing potential users to make an informed decision without any upfront financial commitment.

Growth Plan

The Growth Plan stands as Kajabi's middle-tier offering, designed for those who've established a foothold in the digital space and are now poised to expand.

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As the name suggests, this plan is tailored for growth, catering to businesses that are ready to scale their operations, reach a broader audience, and offer a more diverse range of digital content.

Features & Limitations

Priced at $199 per month, the Growth Plan offers a significant upgrade from the Basic Plan, bringing a suite of advanced features to the table:

  • Products: This plan allows you to host up to 15 products. Whether you're offering online courses, digital content, or membership site subscriptions, the Growth Plan ensures you have the flexibility to diversify and expand your offerings.
  • Funnels: With 15 dedicated funnels, you can craft intricate customer journeys, ensuring optimal engagement and conversion. These funnels are pivotal for businesses aiming to optimize every touchpoint in their online course platform.
  • Unlimited Landing Pages: Enhance your online presences with the freedom to create as many landing pages as you need. Whether it's for specific marketing campaigns, product launches, or lead generation, the possibilities are endless.
  • Unlimited Marketing Emails: Engage your growing contact list, which can now encompass up to 25,000 contacts. With unlimited marketing emails, you can run intricate email marketing campaigns, ensuring your audience stays informed and engaged.
  • Active Customers: Cater to a larger community with a capacity for 10,000 active customers. As your online course business grows, so does your community, and the Growth Plan ensures you're well-equipped to manage this surge.
  • Admin Users: A significant jump from the Basic Plan, the Growth Plan allows for up to 10 admin users. This is ideal for businesses that have expanded to include a team, ensuring multiple members can manage and operate the platform.
  • Affiliate Program: Dive into the world of affiliate marketing with the Growth Plan's dedicated affiliate program. This feature allows you to expand your reach through affiliate links, tapping into new audiences and markets.
  • 24/7 Chat Support: With growth comes increased responsibility and potential challenges. The 24/7 chat support ensures you have assistance whenever you need it, ensuring a smooth user experience.
  • Advanced Automations & Customization Options: Streamline your operations with advanced automations.

Whether it's email marketing automations or customer journey optimizations, the Growth Plan has you covered.

Plus, with enhanced customization options, you can tailor your platform to reflect your brand's identity perfectly.

However, while the Growth Plan is feature-rich, it's essential to note that some ultra-advanced features, like the custom code editor, are reserved for the Pro Plan.

Cost & Transaction Fees

At $199 per month, the Growth Plan offers an impressive ROI. One of its standout features remains the 0% transaction fee, ensuring that your earnings are maximized. However, as with the Basic Plan, it's crucial to remember the additional applicable taxes.

14-Day Free Trial

For businesses or individuals who are contemplating an upgrade from the Basic Plan or are new to Kajabi, there's a 14-day free trial on offer.

This period allows users to familiarize themselves with the advanced features, ensuring they can harness the full potential of the Growth Plan before making a commitment.

Pro Plan

The Pro Plan is Kajabi's answer to those who are looking to scale their online business, offering a plethora of advanced features tailored for growth.

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With the digital content landscape becoming increasingly competitive, it's essential to have a robust online platform that can handle the demands of a growing audience and diversified offerings.

Features & Limitations

The Pro Plan is not just another tier in Kajabi's pricing guide; it's a comprehensive solution for those who mean business.

With the ability to host up to 100 products, it's evident that this plan is designed for those who have a vast array of digital products, from online courses to membership sites. 

Moreover, the Pro Plan allows for 100 funnels, ensuring that business owners can create a detailed customer journey, guiding potential customers from awareness to purchase seamlessly.

This is especially crucial for those who utilize advanced marketing features, as it allows for intricate sales funnels that can cater to different segments of their audience.

The unlimited custom landing pages feature ensures that every campaign, product launch, or event has its dedicated page, optimized for conversions.

This is complemented by the unlimited marketing emails feature, ensuring that your email list subscribers are always in the loop.

With a whopping 100,000 contacts and 20,000 active customers, the Pro Plan ensures that even as your online business grows, Kajabi remains a reliable partner.

Whether you're a digital agency handling multiple clients or a business owner with a vast customer base, this plan ensures scalability.

Cost & Transaction Fees

Priced at $399 per month, the Pro Plan offers immense value. Considering the advanced features and the sheer volume of products, funnels, and contacts it can handle, it's a worthy investment for serious online entrepreneurs.

And the cherry on top? A 0% transaction fee. This means that every cent of your hard-earned money from sales goes directly to you. 

Advanced Features

The Pro Plan is not just about quantity; it's about quality too. With the inclusion of the custom code editor, businesses have the flexibility to customize their online presences further.

This is especially beneficial for those who have specific customization needs that go beyond the standard features.

Additionally, the Pro Plan includes all the features of the Growth Plan, such as the affiliate program, 24/7 chat support, advanced automations, and the ability to remove Kajabi branding.

This ensures that even as you scale, you don't miss out on the essential tools that made the Growth Plan so popular.

14-Day Free Trial

For those still on the fence, Kajabi offers a 14-day free trial for the Pro Plan. This is an excellent opportunity to test out the advanced features and see if they align with your business needs. It's a risk-free way to ascertain if the Pro Plan is the right fit for your online course platform needs.

In conclusion, the Pro Plan is a testament to Kajabi's commitment to catering to all types of online businesses.

Whether you're just starting out or are an established player in the digital content space, Kajabi has a solution tailored for you. And with the Pro Plan, scaling has never been easier.

Choosing the Right Kajabi Plan for Your Success

In conclusion, Kajabi's diverse range of plans caters to various needs. For beginners and those just venturing into the online course business, the Basic Plan offers a solid foundation.

As your digital content and online presence expand, the Growth Plan provides advanced features and marketing tools to scale efficiently.

However, for established digital agencies, seasoned course creators, or those with a vast contact list and product lineup, the Pro Plan is the ultimate choice.

It offers unparalleled customization options, a comprehensive customer journey, and the capacity to handle significant business tasks.

Regardless of where you stand in your online business journey, Kajabi has a tailored solution to ensure your success.