So, you are considering Ahrefs.
You’ll be wondering if it's a good choice for you, if its feature set compares well to other options on the market, and if it is priced affordably enough for what you get.
This article will break all that down for you and more.
Plus, at the end of the article you’ll find links to alternatives to Ahrefs as well as our top picks for the options in this category.
Or, just go straight to Our top picks for Best SEO Tools
Without further ado, let’s get started.
Ahrefs SEO tool shows you all the keywords that are bringing traffic to your competitors, every website linking to your competitors and boosting their positions in search. Additionally, you can see what SEO mistakes you're making on your website and how to fix them. Ahrefs helps you track your website's backlink and make ranking improvements.
Here are some exclusive features of Ahrefs:
Keyword Generation: Ahrefs offers a keyword explorer which can vastly improve your rankings. You can type a keyword and see its monthly search volume, keyword difficulty and the number of clicks that go to organic results vs paid. Additionally, you can filter through all keywords swiftly by setting the keyword difficulty score to narrow the database.
Keywords Report: Ahrefs shows all recently added keywords in its database, containing your seed keyword as a phrase match. Ahrefs consistently update the keywords database with new data, enabling you to know what new topics your prospective customers are currently searching for.
Traffic Estimation: With Ahrefs, you can see the average search volume for every keyword. Additionally, you can see the top 10 Ranking pages for a keyword phrase along with an estimate of the total monthly organic search traffic generated. You can see the traffic estimates for a country or global search.
SERP Volatility: SERP shows the websites or links trying to challenge the current top 10 ranked pages for a keyword. Ahrefs shows whether your SERPs are volatile or stable. So you can base your SEO strategy accordingly. Volatile SERP means there are constant changes in top 10 rankings, and it is usually difficult to maintain the top 10 positions in search results.
Ranking History: You can check keyword reports for your website and its ranking History within Ahrefs. It provides a history of your website and whether you've had any ranked search results in the past for a keyword.
Content Gap Opportunities: Ahrefs allows you to find the content gap between 2 websites that offer similar content to yours. Moreover, you can do it at a page kt subfolder level. It helps you find the uncovered topics and keywords, helping you write unique content and improve your chances of generating more traffic.
Outbound Link Monitoring: Ahrefs provides reporting tools to audit your website for toxic outbound links. You can see the backlinks on your website and identify the link injections or possible guest bloggers selling links on your website.
Ahrefs offers 4 Pricing options to help you analyze your website's SEO traffic and improve its ranking or inbound traffic.
The "Lite" plan is priced at $99/month and includes 1 Power user with 500 reports. Additionally, you get an SEO dashboard, Site explorer, Keywords explorer, Rank tracker and site audit.
The "Standard" plan is priced at $199/month and includes 1 Power user with 500 reports. Additionally, you get SERP updates, Content gaps, Domain comparison and Batch analysis.
The "Advanced" plan is priced at $399/month and includes 1 Power user with 500 reports. Additionally, you get Google data studio, Dashboard folders, Site Structure and Content master.
The "Enterprise" plan is priced at $999/month and includes 1 Power user with 500 reports. Additionally, you get Access management, Directory listing, Audit logs and SSO.
Ahrefs Discounts and Coupons
Ahrefs does not offer any discounts and coupons. It is strictly mentioned; in its FAQs. However, you can opt for annual billing and get 2 Months free.
Ahrefs Free Trial
Ahrefs does not offer a free trial for any of its subscription plans. However, you can use Ahrefs Webmaster tools to use site audit features.
Ahrefs, A short how-to guide
Ahrefs offers all necessary SEO tools to help you efficiently analyze and monitor your website's performance. Type in a domain of one of your competitors in the site explorer to get an SEO report and backlink information. Here, you can view the website's rank based on; organic inbound traffic.
Click on the "Referring domains" to see all unique websites linked to the domain. Click on "Content Explorer" to find low competition topics with high traffic potential. You can use the "Domain Rating" metric to view the overall strength of a website's backlink profile.
Click on "Keyword explorer" to enter the keyword analytical section. Here, you can sift through the database of over 10 search engines to find top-ranked results for a particular keyword.
Click on "Backlink" to create backlinks alert for your competitor's website. So you can analyze the inbound traffic links they are using.
Click on "Content Gap" to analyze and compare your competitor's keywords with your website to improve your search results.
Search your domain in the site explorer and click on the "Best by links" report. Here, you can see the pages on your website that have the most backlinks. Click on the "HTTP code" filter and choose "404 not found" to find broken pages on your website.