So, you are considering Moz.
You’ll be wondering if it's a good choice for you if its feature set compares well to other options on the market, and if it is priced affordably enough for what you get.
This article will break all that down for you and more.
Plus, at the end of the article, you’ll find links to alternatives to Moz as well as our top picks for the options in this category.
Or, just go straight to Our top picks for Best SEO Tools
Without further ado, let’s get started.
Moz offers all relevant tools, processes and metrics you require to implement your SEO strategy and be successful. From keyword research and site audits to link building and strategy, Moz offers all functionalities within its interface and simplifies your digital marketing strategies.
Here are some exclusive features of Moz:
Keyword Research: Moz offers keyword researching tools that display all relevant keywords to your content. Additionally, Moz understands the intent behind your content and makes suggestions accordingly. You can enhance your internet traffic by optimizing your content with Moz and performing On-page SEO seamlessly.
Rank Tracking: Moz accurately tracks your current search engine rankings for relevant keywords and makes suggestions; to improve your positioning in the search results. With Rank Tracking, you can analyze the current search rankings and determine the perfect SEO strategy to break into the top results.
Site Crawl: Moz offers site crawlers that constantly identify the issues that may be impacting your website's traffic. With Moz, you don't need external crawlers to understand the technical issues. You can collaborate on technical glitches and improve the accessibility for future use.
Link Research and Content optimization: Moz offers quality insights that help you attract authentic links for your website. Moreover, you can optimize your website's content by auditing your SEO and enhance your rankings.
Analytics & Reporting: Moz offers all necessary analytical and reporting tools to understand your website's traffic. You can pin down locations where your content is currently popular and prepare targeted content to establish your stronghold over the region.
Moz offers 4 Pricing subscriptions for its SEO tools.
The "Standard" plan is priced at $99/month and allows you to create 3 Campaigns. It offers 60 performance metrics and enables you to crawl 100,000 pages/month.
The "Medium" plan is priced at $179/month and allows you to create 10 Campaigns. It offers 200 performance metrics and enables you to crawl 500,000 pages/month.
The "Large" plan is priced at $299/month and allows you to create 25 campaigns. It offers 500 performance metrics and enables you to crawl 1,250,000 pages/month.
The "Premium" plan is priced at $599/month and allows you to create 50 campaigns. It offers 1000 performance metrics and enables you to crawl 2,000,000 pages/month.
Moz Discounts and Coupons
Moz currently doesn't offer any discounts or coupons for its pricing options. However, you can get a 20% off on all subscriptions by opting for annual billing.
Moz Free Trial
Moz provides a 30 Day Free Trial for its "Medium" subscription. You can avail the trial offer by clicking on "Start My Free 30-Day Trial". Once done, fill in the relevant fields and register for the Moz SEO tool.
Moz, A short how-to guide
Once you login to your Moz account, you'll be redirected to the "Home" section. Here, you can see your existing campaigns and research tools. The "Tracked Campaigns" panel shows your existing SEO projects.
Click on a campaign to get a detailed SEO report. Once done, you'll enter the campaign dashboard. Here, you can perform page optimization, site crawls or rank checks to analyze your website's current standing.
Click on "Analyze a Keyword" to see the search volume for a keyword. Firstly input the keyword in the search panel.
Once done, you'll get a research report on the keyword. Here, you can view which of your competitors are using this keyword and what's your SEO ranking for that keyword currently.
Click on "Page Optimization" to view your page optimization score. Content Optimization is essential to rank high in Google results. Here, you'll get relevant suggestions to improve your page optimization score.