Omnisend, A Simple Review

by Scott Max

So, you are considering Omnisend.

You’ll be wondering if it's a good choice for you, if its feature set compares well to other options on the market, and if it is priced affordably enough for what you get.

This article will break all that down for you and more. 

Plus, at the end of the article you’ll find links to alternatives to Omnisend as well as our top picks for the options in this category.

Or, just go straight to Our top picks for Best Marketing Software.

Without further ado, let’s get started.

Omnisend Features

Omnisend is an SMS marketing platform that offers easy setup and quality support. Nowadays, most small and medium sized businesses sell products through third-party e-commerce channels. With Omnisend, you can send cart recovery messages, target your prospects and enhance your engagement efforts by developing better relations through constant communication.

Here are some exclusive features of Omnisend:

Marketing Automation: Omnisend focuses on increasing sales and decreasing the workload. It offers several automation tools to help you reach out to prospects, engage them till a representative is available, or tilt them towards purchasing by having them perform specific actions.

Email Marketing: Omnisend allows you to build beautiful personalized email campaigns to entice more prospects. Moreover, you don't need to code or tediously edit the texts. With Omnisend, you can use inbuilt templates and personalize them for your brand to send a professional email to your lead or client.

Web Push Notifications: Omnisend allows you to; instantly retarget your leads by offering push notifications. You can show product suggestions and redirect the visitor directly to the cart to instantly make a sale. Moreover, you can offer opt-in forms to keep constant communication with the clients.

Reports: Omnisend offers actionable insights into the marketing efforts and helps you drive sales. You can monitor customer behaviour based on recent purchasing patterns and show similar suggestions in future. Moreover, Omnisend's reports help you determine the effectiveness of your current strategies.

Audience Sync For Ads: Omnisend offers a built-in audience sync allowing you to synchronize your client contacts with Google or other social media channels for better advertisement. Omnisend enables you; to recognize the consumer's click patterns and buying behaviours helping you develop the perfect ad.

Omnisend Pricing

Omnisend offers 3 Pricing options for its sales and marketing platform. All subscription plans are for upto 500 contacts.

The "Free" plan is priced at $0/month and offers upto 500 emails per month. Additionally, you can reach out to 250 contacts.

The "Standard" plan is priced at $16/month and offers upto 6000 emails per month. Additionally, you can reach out to 500 contacts and add unlimited web push.

The "Pro" plan is priced at $59/month and offers unlimited emails. Additionally, you get advanced reporting and 24/7 priority support.

Omnisend Discounts and Coupons

Omnisend currently does not offer discounts or coupons for its marketing platform.

Omnisend Free Trial

Omnisend does not offer a free trial for its paid subscription plans. However, you can use the free version and do basic-level marketing with Omnisend.

Omnisend, A short how-to guide

Once you login to your Omnisend account, you'll be redirected to the dashboard section. Here, you can see integration suggestions and recent activities.

Click on "Campaigns" to start a new marketing campaign or manage existing ones. You can select a template or start with a blank page. Moreover, you can personalize the emails to display sincerity to your clients.

Click on "Automation" to create cart recovery bots or do chat automation for WhatsApp or other channels. Go to "Forms" to create opt-in forms or landing pages.

Click on "Audience" to see your current clientele and prospects. Here, you can see recent purchases of a buyer and make recommendations accordingly.

Click on "Reports" to access the analytical area of Omnisend. Here, you can get insights and improve your budget allocations for future campaigns by cutting unnecessary costs.