ZohoSocial, A Brutally Honest Review

by Scott Max

So, you are considering ZohoSocial.

You’ll be wondering if it's a good choice for you, if its feature set compares well to other options on the market, and if it is priced affordably enough for what you get.

This article will break all that down for you and more. 

Plus, at the end of the article you’ll find links to alternatives to ZohoSocial as well as our top picks for the options in this category.

Or, just go straight to Our top picks for Best social media management tools.

Without further ado, let’s get started.

ZohoSocial Features

ZohoSocial lets you schedule unlimited posts, monitor valuable aspects and create custom reports to analyze your social media performance. With ZohoSocial, you can visualize your content pipeline and ensure there are no dull moments for your audience. Additionally, its multiple listening columns help you stay tuned with relevant trends.

Here are some exclusive features of ZohoSocial:

Scheduling: ZohoSocial simplifies your content pipeline with an intuitive social media scheduler. You can customize content for individual networks and ensure optimization for every channel. Moreover, you can make content-recycling a non-task and set your evergreen content to make periodic rounds.

Live Stream and Monitoring Columns: ZohoSocial offers a real-time stream of updates from your audience across all social media channels. You can learn how often your audience is engaging and get a snapshot of their profile. Additionally, you can get in-depth tracking for hashtags, page reviews, and user profiles.

Connections: ZohoSocial offers a contact directory specifically for your brand. You can discover the sentiments of your followers and target prospects on social media. Additionally, ZohoSocial lets you view and filter social connections based on priority. With ZohoSocial, you can ensure maximum engagement with your followers.

Collaboration: ZohoSocial is a social media management platform with smart collaboration features. It lets you discuss popular posts, share custom reports, or plan a campaign together. With ZohoSocial, you can make faster decisions. It enables you to discuss content ideas with your team and get approvals on drafts.

Analyze: ZohoSocial's social media analytics tool measures your brand's crucial aspects. You can analyze the impact of your social media strategy and create insightful reports that help you understand your audience and track performance. With Zoho Social's rich analytics dashboard, you can use custom KPIs to make smart decisions.

ZohoSocial Pricing

ZohoSocial offers 3 Pricing options for businesses and 2 Plans for agencies.

The "Standard" plan is priced at $9.99/month and offers multi-channel publishing and content scheduling.

The "Professional" plan is priced at $29.99/month and offers repeat posting, bulk scheduling and post insights.

The "Premium" plan is priced at $49.99/month and offers a reports dashboard, content approvals and UTM parameters.

The "Agency" plan is priced at $249.99/month and offers portal customization and 10 Brands.

The "Agency Plus" plan is priced at $349.99/month and offers 20 brands, agency-branded reports and client invitations.

ZohoSocial Discounts and Coupons

ZohoSocial currently does not offer any discounts or coupons for its social media management platform.

ZohoSocial Free Trial

ZohoSocial offers a 15 Day free trial for its social media management platform without any obligations.

ZohoSocial, A short how-to guide

Once you login to your ZohoSocial account, you'll be asked to connect your social media channels. Once done, you'll enter the Home section. Here, you can see your recent posts, brand health and engagements.

Click on "Posts" to design new social media content or view your existing posts. You can go to the "Messages" section to access all interactions from your integrated social media networks.

Click on "Monitor" to monitor the latest market trends and your competitors' performance. You can go to the "Connections" to integrate third-party extensions to your ZohoSocial account.

Click on "Reports" to enter the analytical section inside ZohoSocial. You can go to the "Lead Forms" to build landing pages.