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5 Best CRM for Artists

by Scott Max
I'll offer two ways to find the tool, software or service you need, keep reading our breakdown and recommendations, or tell us about your business and the problem you are trying to solve and we will advise you for free!

So, you are in the market for a CRM that suits artists.

Ideal, because in this article we have our compilation list for our top picks, and we compare the features and pricing for you. 

If you just want the best choice, we’ve added that right at the top of the article as this was what is most requested by our customers. So, that’ll be the “can’t go wrong” option. 

Otherwise, feel free to explore all the options we’ve reviewed on the market to find something that might fit you a little better.

Enjoy the list!

What is the #1 Best CRM To Use?

In short, It's Hubspot.

It's very well rounded, well priced, feature-rich with a large community of support and a very top-notch set of tutorials for every use case. You can't go wrong with Capsule.

Hubspot is a user-friendly CRM platform that provides advanced solutions with its robust marketing tools. It allows larger companies with complex workflows to perform efficiently and produce nifty results. Hubspot has you covered for your: Service, Sales, CMS, Operations, and Marketing needs.

For more details, read our Hubspot Review.

The Best CRM specifically for Artists

As an artist, you want to; be able to focus on doing your primary job, i.e creating art. However, business management is just as crucial for artists. A CRM that allows you to automate workflows for quick execution and provides insight into; consumers' reception of your work will be the perfect fit for this category. Have a look at the products below to choose the best CRM for Artists:

1. HubSpot

HubSpot is one of the best known CRM tools in the world, and one of the undisputed references in the field of inbound marketing. Hubspot's CRM functionality allows you to manage all marketing and sales activities as you see fit. For example, it allows us to group by campaigns that generate detailed reports of metrics on the real return on investment in the entire conversion funnel experienced.

In addition, it is a complete CRM tool that is completely free of charge. 56,500 customers in more than 100 countries trust HubSpot for their growth.

Hubspot Features

Hubspot is a user-friendly CRM platform that provides advanced solutions with its robust marketing tools. It allows larger companies with complex workflows to perform efficiently and produce nifty results. Hubspot has five modules: Service, Sales, CMS, Operations, and Marketing, so you can include them in the package as per your business requirements.

Here are some impressive features available on Hubspot:

  • SEO Tools: Hubspot is one of the few CRM services that provide SEO-related analysis for your website's content. Once you integrate your business website with Hubspot, it automatically scans it and recommends better optimization. Alternatively, you can paste your website's URL and get an SEO report.
  • Content creation tools: You can create new blog posts for your website and edit the existing ones by simply integrating the website with CRM. Hubspot records all comments and edits made to the original content, so you are always in touch with the changes. Moreover, you can use the editor to start a new blog and add relevant images.
  • CPQ Functionality: Every business needs to create quotations for products or services to assist sales reps in negotiations. Hubspot allows you to do it inside the CRM with its “Quotes Tool”. You can add unit price, discount offers, conditions, regulations terms, or any other information that will benefit the buyer and sales process.
  • Campaigns Tools: Hubspot has several relevant automation tools that enable smooth interaction with clients and organize workflow. You can make posts on social media, send customized emails and run paid search campaigns to get leads on potential customers. It is one of a kind collection with all the necessary marketing tools and a great addition for larger businesses. 
  • Contact Attribution Reporting: Hubspot can help your management team understand the latest trend related to customers' sales processes and identify the sources that influenced their decision. You can customize the attribution parameters to get different insights into your business and recognize the market-making activities.
  • Data Quality Automation: It allows you to automate properties like; time, date and add new automation to manage the incoming leads swiftly. Hubspot will follow all the pre-entered instructions and give a reminder every it finds a promising opportunity.

Hubspot Pricing

Hubspot offers you the option to create a customized subscription plan by adding the required services. Alternatively, you can choose from the existing bundles and get a general subscription. The “Starter” plan costs $45/month and offers fundamental marketing and sales features. The "Professional" plan starts at $1600/month with advanced marketing tools and customer service software. The "Enterprise" plan offers all available features of Hubspot and is priced: at $4000/ month, with the price set to go up to $5000/month From December 1, 2021.

2. Zoho CRM

Zoho CRM is a tool quite similar to Salesforce, integrated by different tools and functionalities that you can use according to the needs of your company. It has a number of free options and paid PRO versions, which you can evaluate according to your needs. One of its great advantages is that it can be integrated with a multitude of other tools that are not necessarily complementary to its use.

Zoho CRM Features

Zoho CRM is a robust software that fulfills all your business requirements, from closing the deal and managing company data to collaborating with your colleagues. It provides CRM solutions according to the niche and size of your organization for an ideal sales experience which makes it one of the most coveted CRM tools in the market. Zoho CRM thrives in solving unique business scenarios with a quick turnout time and produces compelling results.

Here’s a wide range of features offered by Zoho CRM:

  • Canvas design studio: Every business has different requirements, so it's weird why you should not be able to personalize your software experience. Zoho CRM allows users to makeover their homepage, tabs and menu bar with Canvas design studio. You can add aesthetic background to your CRM software and work efficiently by placing the frequently accessed; tabs on your homepage.
  • Journey orchestration: Zoho CRM allows users; to create flowcharts that will determine the next step in the customer journey depending upon the response. Zoho Command Centre provides a unique interactive experience to potential clients and existing customers by analyzing the customer’s intentions.
  • Omnichannel: Zoho CRM integrates all of your communications sources in one platform and smoothens proceedings with incoming leads. Moreover, you can hold web conferencing, set up service portals and live chat, collaborate with colleagues, and get real-time updates within the Omnichannel.
  • Sales Enablement: Zoho CRM provides surfeit options for sales tools and lets you conduct every sales-related activity with comfort. It increases visibility into the client interactions and empowers your business portal by constantly adhering to the pre-entered commands. You can prioritize specific leads, get alerts regarding opportunities and build up a document library to assist the sales rep in negotiations.
  • Performance management: Zoho CRM allows you to set targets for your employees to provide added motivation and track their performance with the SPM tool. You can also classify clients according to region, budget, and services required. Moreover, it lets you deal with multiple currencies and see exchange rates that can bolster your business.
  • Developer platform: Zoho CRM’s developer platform helps you make custom solutions; for your business needs without much coding. You can integrate and unify your data from various applications, create automation, and run deluge codes to configure the CRM. It’s a perfect platform to help your developers get familiar with CRM services and build exciting products.

Zoho CRM Pricing

Zoho CRM offers subscription plans for every business, whether small, medium, or large.

The " Standard" plan is priced: at ₹1300/month/user. It offers custom dashboards, multiple pipelines, and 1 canvas design creation.

The "Professional" plan is priced: at ₹2100/month/user. It offers SalesSignals, validation rules, and inventory management.

The "Enterprise" plan is priced: at ₹3000/month/user. It offers CommandCenter, a Multi-user portal, and advanced customization.

The "Ultimate" plan is priced: at ₹3200/month/user. It offers Enhanced feature limits, Zoho Analytics, and 25 customizable canvas designs.

Small businesses can opt for “Bigin” by Zoho, priced at ₹550/month/user.

There’s also a free edition of Zoho CRM which offers essential management tools.

3. Creatio

Creatio is defined as a tool that allows the management of each client, in a particular way, at each stage of the life cycle. From the initial origin or lead, through the moment the sale is generated and up to the after-sales service. It has a simple, friendly and responsive interface that, at a glance, allows the particular situation of each client to be conceptualised. In addition, it allows the processes between marketing, sales and customer service to be connected.

Creatio Features

Creatio is designed; for businesses looking to expedite their sales and marketing services. It enables a seamless transition to the CRM and requires no coding while also providing a marketplace where users can avail templates and relevant applications. You can orchestrate customer journeys with Creatio and maximize the ROI by marketing your product to the right audience.

Here are some central features offered by Creatio:

  • Marketing Plans: It is the hub of all your marketing strategies throughout the years, where you can access each activity, schedule meetings, and sort data. You can create new entries or update the older ones to meet your current requirements. You can also set access permission and distribute the workload among the organization effectively.
  • Website event tracking: Creatio lets you track specific user actions on your website; to help you know the customer preferences and structure your marketing tactics accordingly. You can add commands to remind the customer about the cart items and nurture them towards a potential purchase. You have to enter the unique tracking code into your website’s source code and set the guidelines to get started.
  • Case appraisal: Here, you can access all customer-related queries, assign cases to employees, and import new data from your system. You can access each inquiry to see the relevant details and progress, add new attachments or escalate the incident to a higher authority. It allows you to satisfy the customer by providing a quick resolution.
  • Service Changes assessment: Creatio gives you access to all the recent changes made in the interface and the system. You can see who assigned the work to whom and add notes to inform the responsible entity about the nature of the task. Moreover, you can also sort these changes according to the execution time and priority level.
  • Knowledge base: It is the perfect place for your employees to find educational material regarding the company's working process, plus add new relevant content for other users. As an administrator, you can set access rights and tag the articles to make them easily discoverable.
  • Sales homepage: Here, you get an in-depth analysis of the sales process and recent negotiation activities. You can see how many leads have been; converted or lost and formulate a plan to close more opportunities. Moreover, you can access the sales pipeline through the homepage and group the leads according to the phases.

Creatio Pricing

Creatio allows you to customize the plan, so you only pay for the services you require. There are three tools available in Creatio: Marketing, Sales, and Service. To get a quote, Fill in the relevant details. You also have to add a “Support package” to get technical assistance from the Creatio team. You can opt for a "Basic", "Business", or "Premium" plan, which cost 5%, 12%, and 20% of the subscription package, respectively.

4. TeamLeader

TeamLeader is an all-in-one software that will allow you to easily simplify your work. In a main dashboard you will find all the tasks, meetings and calls that you must follow up on a daily basis to make your relationship with your clients and potential clients grow. It also has processes that seek to simplify and automate all possible processes, such as: automating invoices and making them look totally professional.

Teamleader Features

Teamleader was founded in 2012 with the idea to make following up on administrative and sales processes facile. It is a cloud-based software that makes it readily accessible from anywhere. Teamleader continuously rolls out new features according to the latest market requirements and customer needs. Businesses of any size can benefit from Teamleader as it provides a complete professional package that takes care of your sales, billing, and management tasks.

Here are some features offered by Teamleader that can truly revolutionize your business:

  • Project Planning: Teamleader ensures that your project colleagues and clients are in sync with the latest advancements. You can share the progress directly with the client through Teamleader orbit to avoid missing out on deadlines. Moreover, it automatically copies the creation date, price quote, and expected completion time from the accepted quotation; so that you don't omit crucial elements.
  • Schedule Planning: As a project manager, you can view the schedule of all available employees to see who is yet to receive a project and distribute tasks accordingly for quick execution. You can also see how much workforce should be deployed: on a project to avoid overexerting your employees.
  • Time Tracking: Teamleader simplifies tracking work hours for both employees and project managers. Whenever you start a task, drag it to the agenda, and Teamleader will accurately clock the time spent on the project. Moreover, you'll get billed directly according to your work hours to ensure transparency on both sides. Teamleader generates an invoice and takes into account both billable and non-billable hours.
  • Comprehensive Reporting: Teamleader provides users with inbuilt report creation tools. You can set each parameter according to your preference and generate analytical data to share the company's progress with employees. Teamleader also generates insight reports that give a statistical analysis of various attributes. You can edit these pre-made reports by altering the framework and creating endless possibilities.
  • Retainers: Teamleader allows users to create milestone payments and retainers to avoid delays in tasks. You can reach an agreement with the client and decide the payment mode. Moreover, you can track how much time has been spent working on the project and release funds accordingly.
  • Exceptional support service: Teamleader provides quick access to the client inquiries and centralizes all complaints from a ticket. You can see how long a ticket has been sitting still and the urgency level of the raised issue. Teamleader tracks all complaints to ensure customer issues are solved: at the earliest.

Teamleader Pricing

Teamleader provides a subscription plan based on your CRM requirements.

Small businesses and entrepreneurs can opt for "Teamleader focus", whose subscription plans are listed below:

The "Go" plan is priced at €60/month for 2 users, excluding VAT and an extra €30 for every user.

The "Move" plan is priced at €70/month for 2 users, excluding VAT and an extra €35 for every user.

The "Boost" plan is priced at €90/month for 2 users, excluding VAT and an extra €46 for every user.

Large organizations can opt for the "Teamleader Orbit Suite", priced at €50/month with a minimum of 10 seats. You can get setup and training for an additional €1.500,00.

5. Pigeon CRM

Pigeon is a powerful CRM and automation package integrated into Gmail that you can download and install directly from Google Chrome. Among the features you can do with this tool are tracking leads, prospects, support tickets, and automating repetitive email tasks. Being fully integrated in Gmail also allows you to send cold email campaigns, schedule automatic follow-ups and track the entire process.

Pigeon Features

Gmail account is usually a primary source for business-related queries and marketing ventures. Pigeon is a chrome extension that allows users to manage and take control of mail inbox by tracking leads, clients, and sales processes. It works by integrating with Gmail and organizing incoming data to stay updated with the latest interactions.

Here are some cool features available within Pigeon:

  • Gmail CRM: Pigeon melds with Gmail to simplify browsing through several business-related emails and opportunities. It shows the lead status and allows users to group entries according to the advancement stage. Moreover, users can sort leads as per various parameters and manually search for specific entries. Pigeon’s “Smart Field” option enables users to see elusive details like last interaction date, first email date, thread count, and message count.
  • Email Templates: Pigeon’s email templates help you be more productive and speedier at responding to client emails. You can customize frameworks in several ways and add relevant fields to send the client the required information. The email template will automatically enter intrinsic details about the client from the integrated CRM to make the engagement professional and attractive. It is a great tool to prevent mistakes and manage time effectively.
  • Email Tracking: Users can see how many times a sent mail has been viewed and whether the link has been opened; by integrating Pigeon with Gmail. Pigeon automatically records the context of interaction for each email, and you can view the details regarding the same from the activity icon. It helps businesses get a clear overview of clients' interest in your services, so they can approach the negotiations accordingly to increase the probability of sealing the deal.
  • Automation: Businesses often need to follow up on emails or set reminders to arouse clients' interest and improve engagement. Pigeon allows you to automate replies and set follow-ups for queries within the existing thread. Moreover, you can save sequences for future use and set the time period before Pigeon follows up on the lead; with the automated mail. Pigeon will update the lead status to lost if the client doesn't revert to the automated emails.
  • Google Drive Automation: Pigeon lets you share google docs and templates with clients, the sales team, and employees. Google drive automation makes it easier to collaborate on a project as you can share details with all concerned parties and customize the fields as per your preferences.

Pigeon Pricing

The “Basic” plan is free of cost and offers primary CRM features along with Email Tracking and mail merge.

The “Pro” plan costs $29/month with advanced automation features, Analytical reports, Zapier Integration, and alias support.

The "Team" plan is priced: at $149/month with unlimited users, Custom API, premium customer assistance while including all "Pro" subscription features.

Why use a CRM at all?

Businesses need a dedicated; system to handle their sales and marketing requirements. CRM solution optimizes your business operations and helps you generate more opportunities. It streamlines your activities and enhances the efficiency of your employees by providing them with relevant tools to execute tasks swiftly. 

With a CRM, you can empower your marketing teams to devise effective strategies by analyzing the current market trends. Moreover, it helps your support service teams solve tickets by providing relevant details issues from the database.

Why should Artists use a CRM?

As an artist, you have to stay in touch with their peers, gallery managers, advisors and other relevant personnel you work with in a professional capacity. Placing importance on relationships is crucial for you to succeed as an artist.

CRM helps you better organize, access and manage the clientele data. It allows you to showcase your art through efficient inventory and location management.

You can create new contacts easily with a couple of clicks and expand your artistic network by engaging with other people in the field.

CRM offers a relational database. Whenever you register a sale for an artwork: CRM would automatically create a contact for that sale and associate that artwork with that contact.

By clicking on a contact, you can see their entire purchase history and interactions; they have had with you.

Efficiently following up with individuals, galleries, or any other leads help you look professional and prevents you from missing key deadlines.

CRM constantly reminds you automatically whenever a promising opportunity appears and generates automated responses to collect client requirements or know which artworks they are interested in.

CRM for artists, A Summary

Artists require a solution that helps them promote their artworks effectively and record purchases automatically to reduce data entry procedures. With a CRM, you can automate the invoicing to generate bills whenever a purchase is made. It allows you to market your products in outside channels, increasing your chances of making a sale.

Hubspot offers a dedicated solution that allows workflow creation for quick task processing and helps you connect with other artists. It is our suggested pick for a CRM that suits artists. Visit the website to get started.

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