Best Overall 🏆
Hubspot is the undisputed king of full-stack marketing software. With excellent CRM features.
Most Features 🥈
A sales-focused CRM that uses AI to automate repetitive tasks and manage leads and sales.
Easiest To Use 🥉
Customize your workflows to track all aspects of the sales cycle, from lead gen to post-sale support.
So, you are in the market for a CRM that suits Magento.
Ideal, because in this article we have our compilation list for our top picks, and we compare the features and pricing for you.
If you just want the best choice, we’ve added that right at the top of the article as this was what is most requested by our customers. So, that’ll be the “can’t go wrong” option.
Otherwise, feel free to explore all the options we’ve reviewed on the market to find something that might fit you a little better.
Enjoy the list!
What is the #1 Best CRM To Use?
In short, It's Hubspot.
It's very well rounded, well priced, feature-rich with a large community of support and a very top-notch set of tutorials for every use case. You can't go wrong with Capsule.
Hubspot is a user-friendly CRM platform that provides advanced solutions with its robust marketing tools. It allows larger companies with complex workflows to perform efficiently and produce nifty results. Hubspot has you covered for your: Service, Sales, CMS, Operations, and Marketing needs.
For more details, read our Hubspot Review.
The best CRM specifically for Magento
Magento is an e-commerce platform that allows users to sell products online and expand their clientele base. A CRM that supports full integration with Magento, provides lead nurturing capabilities, manages product quotations and allows you to develop personalized communication with the clients will be the perfect match for this category. Have a look at the products below to choose the best CRM for Magento:
1. Zoho CRM
Zoho CRM is a tool quite similar to Salesforce, integrated by different tools and functionalities that you can use according to the needs of your company. It has a number of free options and paid PRO versions, which you can evaluate according to your needs. One of its great advantages is that it can be integrated with a multitude of other tools that are not necessarily complementary to its use.
Zoho CRM Features
Zoho CRM is a robust software that fulfills all your business requirements, from closing the deal and managing company data to collaborating with your colleagues. It provides CRM solutions according to the niche and size of your organization for an ideal sales experience which makes it one of the most coveted CRM tools in the market. Zoho CRM thrives in solving unique business scenarios with a quick turnout time and produces compelling results.
Here’s a wide range of features offered by Zoho CRM:
- Canvas design studio: Every business has different requirements, so it's weird why you should not be able to personalize your software experience. Zoho CRM allows users to makeover their homepage, tabs and menu bar with Canvas design studio. You can add aesthetic background to your CRM software and work efficiently by placing the frequently accessed; tabs on your homepage.
- Journey orchestration: Zoho CRM allows users; to create flowcharts that will determine the next step in the customer journey depending upon the response. Zoho Command Centre provides a unique interactive experience to potential clients and existing customers by analyzing the customer’s intentions.
- Omnichannel: Zoho CRM integrates all of your communications sources in one platform and smoothens proceedings with incoming leads. Moreover, you can hold web conferencing, set up service portals and live chat, collaborate with colleagues, and get real-time updates within the Omnichannel.
- Sales Enablement: Zoho CRM provides surfeit options for sales tools and lets you conduct every sales-related activity with comfort. It increases visibility into the client interactions and empowers your business portal by constantly adhering to the pre-entered commands. You can prioritize specific leads, get alerts regarding opportunities and build up a document library to assist the sales rep in negotiations.
- Performance management: Zoho CRM allows you to set targets for your employees to provide added motivation and track their performance with the SPM tool. You can also classify clients according to region, budget, and services required. Moreover, it lets you deal with multiple currencies and see exchange rates that can bolster your business.
- Developer platform: Zoho CRM’s developer platform helps you make custom solutions; for your business needs without much coding. You can integrate and unify your data from various applications, create automation, and run deluge codes to configure the CRM. It’s a perfect platform to help your developers get familiar with CRM services and build exciting products.
Zoho CRM Pricing
Zoho CRM offers subscription plans for every business, whether small, medium, or large.
The " Standard" plan is priced: at ₹1300/month/user. It offers custom dashboards, multiple pipelines, and 1 canvas design creation.
The "Professional" plan is priced: at ₹2100/month/user. It offers SalesSignals, validation rules, and inventory management.
The "Enterprise" plan is priced: at ₹3000/month/user. It offers CommandCenter, a Multi-user portal, and advanced customization.
The "Ultimate" plan is priced: at ₹3200/month/user. It offers Enhanced feature limits, Zoho Analytics, and 25 customizable canvas designs.
Small businesses can opt for “Bigin” by Zoho, priced at ₹550/month/user.
There’s also a free edition of Zoho CRM which offers essential management tools.
TeamLeader is an all-in-one software that will allow you to easily simplify your work. In a main dashboard you will find all the tasks, meetings and calls that you must follow up on a daily basis to make your relationship with your clients and potential clients grow. It also has processes that seek to simplify and automate all possible processes, such as: automating invoices and making them look totally professional.
Teamleader was founded in 2012 with the idea to make following up on administrative and sales processes facile. It is a cloud-based software that makes it readily accessible from anywhere. Teamleader continuously rolls out new features according to the latest market requirements and customer needs. Businesses of any size can benefit from Teamleader as it provides a complete professional package that takes care of your sales, billing, and management tasks.
Here are some features offered by Teamleader that can truly revolutionize your business:
- Project Planning: Teamleader ensures that your project colleagues and clients are in sync with the latest advancements. You can share the progress directly with the client through Teamleader orbit to avoid missing out on deadlines. Moreover, it automatically copies the creation date, price quote, and expected completion time from the accepted quotation; so that you don't omit crucial elements.
- Schedule Planning: As a project manager, you can view the schedule of all available employees to see who is yet to receive a project and distribute tasks accordingly for quick execution. You can also see how much workforce should be deployed: on a project to avoid overexerting your employees.
- Time Tracking: Teamleader simplifies tracking work hours for both employees and project managers. Whenever you start a task, drag it to the agenda, and Teamleader will accurately clock the time spent on the project. Moreover, you'll get billed directly according to your work hours to ensure transparency on both sides. Teamleader generates an invoice and takes into account both billable and non-billable hours.
- Comprehensive Reporting: Teamleader provides users with inbuilt report creation tools. You can set each parameter according to your preference and generate analytical data to share the company's progress with employees. Teamleader also generates insight reports that give a statistical analysis of various attributes. You can edit these pre-made reports by altering the framework and creating endless possibilities.
- Retainers: Teamleader allows users to create milestone payments and retainers to avoid delays in tasks. You can reach an agreement with the client and decide the payment mode. Moreover, you can track how much time has been spent working on the project and release funds accordingly.
- Exceptional support service: Teamleader provides quick access to the client inquiries and centralizes all complaints from a ticket. You can see how long a ticket has been sitting still and the urgency level of the raised issue. Teamleader tracks all complaints to ensure customer issues are solved: at the earliest.
Teamleader provides a subscription plan based on your CRM requirements.
Small businesses and entrepreneurs can opt for "Teamleader focus", whose subscription plans are listed below:
The "Go" plan is priced at €60/month for 2 users, excluding VAT and an extra €30 for every user.
The "Move" plan is priced at €70/month for 2 users, excluding VAT and an extra €35 for every user.
The "Boost" plan is priced at €90/month for 2 users, excluding VAT and an extra €46 for every user.
Large organizations can opt for the "Teamleader Orbit Suite", priced at €50/month with a minimum of 10 seats. You can get setup and training for an additional €1.500,00.
The Spanish BrainSINS is a customization solution for eCommerce "all-in-one": the tool allows to store the behavior of the users of the online shop to offer personalized shopping experiences, thus seeking to increase the conversion. And all this, through a control panel that allows to control all the personalization strategy, analyzing the results and adapting the strategies to the needs in real time.
In addition, BrainSINS has access to a CRM file (which offers the complete vision of the historical activity of a user in our eCommerce) and the Click2Store system, an Omni-Channel Intelligence platform that allows to connect the online sales channels with the physical points of sale
BrainSINS helps e-commerce stores to analyze the browsing data of users and provide recommendations based on the preferences that are likely to persuade buyers towards making a purchase. It invokes clients' interest by showing advertisements and augments the customer base through clever marketing.
Here are some BrainSINS’ features that will boost your sales:
- CRM Tools: BrainSINS stores user data to show similar results in the future and boosts your product sales. An E-commerce store thrives on personalized data of customers' preferences as it helps them formulate the marketing and sales strategy accordingly. CRM tools within BrainSINS can help you identify user patterns.
- Business Analytics: BrainSINS processes the gathered data through CRM activities and provides insights into your sales. It helps you know which products are in demand, identify your target audience and how the visitors are receiving your product. Analytics can help you increase sales by suggesting the areas that require improvements.
- Real-Time Editor: You can edit the website’s layout and functionality with the Real-time editor in BrainSINS. It allows you to personalize the way advertisements are shown and add creative elements to impress first-time visitors. Moreover, you can send customized wishes to clients and empower the business relationship through this tool.
- Business Rules: You can choose which product you want to advertise when the pop-ups appear and send notifications according to the client’s recent browsing patterns. BrainSINS allows you to customize the business rules according to your requirements.
- Multi-Channel Adaptability: BrainSINS recognize the devices in real-time and adapts the marketing solutions accordingly. It alters the visualization depending upon the platform and intrigues the visitors through relevant product recommendations.
- E-mail Retargeting: Sometimes, your customers may add items to the cart but forget to checkout. BrainSINS automates a targeted e-mail in such cases to remind them about the availability of the product and cart's content. It helps you form a direct connection with the clients and acts as a great marketing tool.
BrainSINS provides customized pricing options based on the services offered and monthly visits to your website. For budding online stores with less than 50,000 users per month, BrainCNS offers an "Intelligent" plan for free. You can contact the sales team to get the pricing details for your e-commerce store.
4. Microsoft Dynamics
Microsoft Dynamics is perfect software for connecting clients, products, people and operations, all from a single tool that can be implemented through an infinite number of options. However, it is a payment tool that will require training time for you to be able to use it to its full potential. For this tool, programming knowledge is necessary. However, once you know how to use it, you will easily be able to simplify and connect business processes, improving customer interactions and facilitating growth.
Microsoft Dynamics 365 Features
Microsoft Dynamics 365 provides ERP and CRM services on a single platform. It offers a clear view of how sales and marketing efforts are going with automated and intelligent data analysis. You can use tools powered by AI and machine learning to get better insights into your business.
Here are some unique features offered by Dynamics 365:
- Unified Communications: Dynamics 365 allows you to connect with clients through "Microsoft Teams" and simplify the sales process. You can call meetings, have a conversation and send any valued offer or detail in a minute.
- Advanced AI tools: You can predict sales based on the latest marketing strategy and conversion rate with Dynamics 365's AI-powered tools. It allows you to generate revenue, set automated tasks, analyze data in a 360⁰ manner and much more according to your requirements.
- Finance and Operations management: Dynamics 365 has a financial analysis tool that can help you manage commercial operations and record every transaction. You can store credit card details, annotate tasks and accelerate training for new employees in the organization. Moreover, Dynamics 365 allows a smooth transition of complex workflows and management operations on the CRM.
- Asset Management: You can list your business assets on the supply chain within Dynamics 365 and efficiently manage all the related information, maintenance activities while reducing redundant costs.
- Power supply chain agility: Dynamics 365 can help your business's profitability through quick lead conversion and high-quality analysis. You can engage better with clients, set priorities, create automated bots, so your sales team has a better chance of securing the opportunity.
- Smart Maintenance: Dynamics 365 suggests approaches to grow your business and increase product longevity with safety through smart maintenance. You can keep a catalog and add relevant notes to help the sales team with the pitch.
- Visual editor: Dynamics 365 lets you create charts, graphs and organizational workflows to simplify performance metrics. You can set the parameters and get different points of view regarding business development.
- Learning Paths: Dynamics 365 provides educational content to help you get familiar with CRM services and implement their use throughout the organization. You can access several how-to guides, watch videos and participate in interactive sessions to get a grip on Dynamics 365.
Microsoft Dynamics 365 Pricing
Dynamics 365 allows users to choose packages according to their business niche.
Customer Data Platform is available for $1452/month for a single user and $968/month as an add-on plan. You can get a customer voice function for an extra $194/user for a month.
The sales tools are available in 3 different plans. “Sales Professional” is priced at $63/month and $19/month as an add-on. “Sales Enterprise” is worth $92/month for an individual and $19/month as an add-on. "Sales Premium" is priced: at $131/month for a single user, and "Microsoft Relationship Sales" is available for $134/month.
“Finance” package is priced at $172.5/month/user and $29/user/month as an add-on. “Project Management” tools are worth $116.5/user/month and $29.14/user/month as an add-on subscription.
Dynamics 365 has particular subscription plans for small and medium businesses to fast-track their sales process. “Business Central Essentials” is priced at $68/user/month, “Business Central Premium” is available at $97.2/user/month, “Customer Service Professional” is worth $48.6/user/month and "Sales Professional" is priced: at $63.2/user/month.
HubSpot is one of the best known CRM tools in the world, and one of the undisputed references in the field of inbound marketing. Hubspot's CRM functionality allows you to manage all marketing and sales activities as you see fit. For example, it allows us to group by campaigns that generate detailed reports of metrics on the real return on investment in the entire conversion funnel experienced.
In addition, it is a complete CRM tool that is completely free of charge. 56,500 customers in more than 100 countries trust HubSpot for their growth.
Hubspot is a user-friendly CRM platform that provides advanced solutions with its robust marketing tools. It allows larger companies with complex workflows to perform efficiently and produce nifty results. Hubspot has five modules: Service, Sales, CMS, Operations, and Marketing, so you can include them in the package as per your business requirements.
Here are some impressive features available on Hubspot:
- SEO Tools: Hubspot is one of the few CRM services that provide SEO-related analysis for your website's content. Once you integrate your business website with Hubspot, it automatically scans it and recommends better optimization. Alternatively, you can paste your website's URL and get an SEO report.
- Content creation tools: You can create new blog posts for your website and edit the existing ones by simply integrating the website with CRM. Hubspot records all comments and edits made to the original content, so you are always in touch with the changes. Moreover, you can use the editor to start a new blog and add relevant images.
- CPQ Functionality: Every business needs to create quotations for products or services to assist sales reps in negotiations. Hubspot allows you to do it inside the CRM with its “Quotes Tool”. You can add unit price, discount offers, conditions, regulations terms, or any other information that will benefit the buyer and sales process.
- Campaigns Tools: Hubspot has several relevant automation tools that enable smooth interaction with clients and organize workflow. You can make posts on social media, send customized emails and run paid search campaigns to get leads on potential customers. It is one of a kind collection with all the necessary marketing tools and a great addition for larger businesses.
- Contact Attribution Reporting: Hubspot can help your management team understand the latest trend related to customers' sales processes and identify the sources that influenced their decision. You can customize the attribution parameters to get different insights into your business and recognize the market-making activities.
- Data Quality Automation: It allows you to automate properties like; time, date and add new automation to manage the incoming leads swiftly. Hubspot will follow all the pre-entered instructions and give a reminder every it finds a promising opportunity.
Hubspot offers you the option to create a customized subscription plan by adding the required services. Alternatively, you can choose from the existing bundles and get a general subscription. The “Starter” plan costs $45/month and offers fundamental marketing and sales features. The "Professional" plan starts at $1600/month with advanced marketing tools and customer service software. The "Enterprise" plan offers all available features of Hubspot and is priced: at $4000/ month, with the price set to go up to $5000/month From December 1, 2021.
Why use a CRM at all?
Managing a business, irrespective of its size, comes with many complexities. You have to scale your operations and maintain efficient customer support to bring in new clients and keep the existing customers. With a system dedicated to your business requirements, you can maintain efficiency across your organization and successfully outgrow your competitors.
A CRM solution allows businesses to automate sales tasks, get financial insights and manage marketing operations within a single platform. It empowers your employees to deliver better results and relieves them from repetitive tasks. With a CRM, you can provide your staff with a platform to collaborate and keep your teams up-to-date about the latest advancements.
Why should you use a CRM with Magento?
Magento is a one-of-its-kind open source e-commerce platform that allows you to reach more clients through online selling. It is used widely by local sellers and small-sized businesses to scale their operations and bring products to the public view.
As a seller on Magento, you have to create invoices for orders, record shipping details, ensure product quotation is similar to other platforms and get in touch with the buyer to build a strong relationship. Using different sources to accomplish each task is highly unproductive, especially if you don't have a sizeable workforce.
CRM integration with Magento allows you to get buyer details, so you can contact them regarding the product or future deals. It provides you with; a unified database that handles all your business data and automatically updates fields based on the latest information.
You no longer have to separately create invoices or edit the product price, saving a lot of effort and time. Moreover, you can integrate social media platforms with a CRM to market your Magento seller profile, forecast sales and get financial insights to know your business potential.
CRM ensures you can fulfil your orders by automating workflows to execute tasks and follow up on promising prospects.
CRM for Magento, A Summary
Magento is the perfect platform for new sellers to build their business by connecting with buyers. However, managing orders and tracking client details can be a huge challenge. A CRM allows you to focus on delivering the best customer service by organizing orders according to their priority status.
ZohoCRM provides full integration with Magento, allowing users to analyze data with a 360⁰ customer view. It is our suggested pick for a CRM that supports Magento. Visit the website to get started.